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| OTC: PSSOF | FSE: ZE6
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Press Release.

PesoRama Announces Grand Opening of Store #26, Store #27 and Store #28

Toronto, ON April 9, 2025

 TORONTO, ON – (April 9, 2025) – PesoRama Inc. (TSXV: PESO) (“PesoRama” or the “Company”), a Canadian company operating dollar stores in Mexico under the JOi Dollar Plus brand, is pleased to announce the upcoming opening of three new stores, further strengthening its presence in Mexico City’s key urban areas. The strategic placement of these new JOi Dollar Plus locations aims to attract high foot traffic and serve communities with diverse purchasing needs. With these additions, PesoRama continues to demonstrate its commitment to offering quality products at affordable prices, while enhancing the shopping experience for customers across the city.
 
“The openings of our 26th, 27th, and 28th JOi Dollar Plus Stores in Mexico City mark another exciting milestone in our expansion,” said Rahim Bhaloo, Founder, CEO & Chairman of PesoRama. “These new locations increase accessibility for Mexican consumers and strengthen our presence in high-density areas where we see significant potential for continued growth and success.”

 
Store #26 – City Shops del Valle 
 
Store #26 is a 406 square meter location inside the “City Shops del Valle” mall in the Del Valle neighbourhood. Known for its established commercial activity and higher-income residents, this area offers a strong customer base seeking convenient access to everyday essentials. Store #26 is scheduled to open later this month.
 
Store #27 – Martín Carrera
 
Store #27 spans 481 square meters on the main floor of the Patio Martín Carrera mall in the 15 de Agosto neighbourhood. Its proximity to a CETRAM (modal transfer centre), where commuters switch between rail and bus system is expected to generate consistent foot traffic. Store #27 is scheduled to open in May 2025.
 
Store #28 – Metro Agrícola Oriental
 
Store #28 is a standalone, 513 square meter location in the Agrícola Oriental neighborhood, close to one of the area’s busiest subway stations. Placing the store here aims to ensure convenient access for residents and commuters. The location will also be part of the new Hospital de la Luz complex, recognized for its community support programs. Store #28 is scheduled to open in June 2025.

About PesoRama

PesoRama Inc. is a Mexican value retailer that currently operates a chain of stores in Mexico under the brand name "JOi Dollar Plus." PesoRama's stores offer a broad range of everyday household products, seasonal goods, and pet supplies at affordable prices. The Company's mission is to become Mexico's premier dollar store chain, targeting expansion to 500+ locations across Mexico.

For more information, visit pesorama.ca.

Investor Contact

Rahim Bhaloo

Founder, CEO & Chairman rahim@rahimbhaloo.com 416-816-3291
Cautionary Note Regarding Forward-Looking Statements

This news release contains "forward-looking statements" within the meaning of applicable Canadian securities legislation. Forward-looking statements are based on assumptions and involve known and unknown risks, uncertainties, and other factors which may cause actual results to differ materially. Readers are cautioned not to place undue reliance on forward-looking statements. The Company does not undertake any obligation to update forward-looking statements, except as required by applicable law.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.