Investor News
Press Release.
OTC: PSSOF
FSE: ZE6
PesoRama Announces Grand Opening of Stores #29, #30, and #31
A live stream of the ribbon cutting and new store opening celebration of store 29 will be held on Friday, November 21 at 3:00 PM CDMX / 4:00 PM EST on JOi’s Instagram page: @joi.dollar.plus
TORONTO, ON – (November 17, 2025) – PesoRama Inc. (TSXV: PESO) (“PesoRama” or the “Company”), a Canadian company operating dollar stores in Mexico under the JOi Dollar Plus brand, announces the upcoming opening of three new stores.
Store #29 – Roma Norte
Store #29 is 6,340 square feet standalone site in Roma Norte an affluent, highly commercial neighborhood. Positioned directly in front of the Durango Metrobús station, it will benefit from strong pedestrian flow. This opening reinforces our presence in the area. Planned opening on Friday, November 21.
Store #30 – Zócalo
Store #30 will be our first location in downtown Mexico City, approximately 1 km from Zócalo, the city’s main square. The 6,620 square feet standalone premises sit within a high‑traffic retail corridor. This store marks our entry into one of the capital’s most iconic districts. Planned opening on Saturday, December 13.
Store #31 – Parque Puebla
Store #31 will be our first in Puebla, located about 6 km from the Historic Center. The 4,585 square feet store is situated within one of the city’s main shopping malls. This store marks our commitment to reaching every Mexican home. Planned opening on Sunday, December 21.
“The openings of stores #29, #30 and #31 mark an important step in our expansion and further increase accessibility for Mexican consumers who want to shop at our stores,” said Rahim Bhaloo, Founder, CEO & Chairman of PesoRama. “We see a robust pipeline of high‑density traffic areas where we plan to open additional stores to drive continued growth and success.”
Join Our Live Stream on Instagram!
A live stream of the ribbon cutting and new store opening celebration of store 29 will be held on JOi’s Instagram page on Friday, November 21 at 3:00 PM CDMX / 4:00 PM EST. Join us in celebrating and follow along on Instagram: @joi.dollar.plus
PesoRama Inc. is a Mexican value retailer that currently operates a chain of stores in Mexico under the brand name "JOi Dollar Plus." PesoRama's stores offer a broad range of everyday household products, seasonal goods, and pet supplies at affordable prices. The Company's mission is to become Mexico's premier dollar store chain, targeting expansion to 500+ locations across Mexico.
For more information, visit pesorama.ca.
This news release contains "forward-looking statements" within the meaning of applicable Canadian securities legislation. Forward-looking statements are based on assumptions and involve known and unknown risks, uncertainties, and other factors which may cause actual results to differ materially. Readers are cautioned not to place undue reliance on forward-looking statements. The Company does not undertake any obligation to update forward-looking statements, except as required by applicable law.
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.